by renz | Sep 25, 2018 | Blog, Data, Marketing, Operations, Technology
Checking IDs is commonly considered a necessary evil of serving alcohol. It’s not sexy. It’s not exciting. It’s just a step in the process. But this step can actually be turned into a huge asset to your bar or nightclub, especially with the right technology. When you...
by renz | Sep 17, 2018 | Blog, Data, Marketing, Sales
The fall through the end of the year is typically the busiest time of the year in the nightlife industry. It’s a heavily event-driven season, with all the holidays and celebratory moments driving people to spend more time out with their friends. Fortunately,...
by renz | Aug 18, 2018 | Blog, Data, Operations, Technology
Can you confidently say your night is going to be profitable? Do you know how you’re trending this month based on results last month? Is your average cost per transaction lower than normal? These are valuable answers to know, yet most venues don’t have the...
by renz | Aug 14, 2018 | Blog, Data, Marketing
I get it: it’s hard to set aside your hard-earned money for marketing efforts. It seems like you’re blowing those dollars away and not knowing what you’e getting in return. And oftentimes, that’s exactly what happens. You put out messages and promotions as a necessary...
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